This emphasis will prepare you for a dynamic field.
Points of Distinction
Classes taught help prepare students who wish to go on for their MBA and other marketing related careers.
Why this Major?
The criminal justice major will appeal to students interested in the study of crime, crime control and the responses to crime.
The business department emphasizes experiential learning through various field trips, internships, and labor negotiation day. 98% of the business graduates have jobs in their field within 6 months of graduating
- Students may have the opportunity to compete in a national student advertising competition (NSAC) through the American Advertising Federation
- Students are required to watch the Super Bowl for homework to understand the biggest marketing day in television. Costs of commercials are approximately $5 million just to have a commercial run during the Super Bowl. Is it worth it?
Activities & Events
All business majors participate in:
- CEO Panel Day – all 200 level classes in business participate in this
- Alumni come to present their story of how they became a CEO or business owner.
- Allows for networking opportunities with the alumni
- X-Culture Virtual Team Certification
- All business majors are required to take International Business. Within that class, students participate in X-Culture. This is a form of experiential learning where you are put on teams with other undergraduate students in other countries to complete a project for a real business. Work is completed via virtual teams.
- Winners of this event are invited to the corporate headquarters to meet executives of the company.
- Potentially leads to internship and job opportunities.
- Deal or No Deal: Management vs. Labor Negotiation Day – all 300 and 400 level business classes participate in this event
- Students are put in groups on either the management or labor side
- A real contract is used for students to negotiate key points such as labor and health benefits.
- Members for local Teamsters union and a Federal Mediator attends the event to help the negotiation and to give students insight into different points of view on the concepts.
- Field trip to St. Louis businesses – all 300/400 level classes
- A day is dedicated to take upper class students to various business located in the St. Louis area to learn about different jobs, businesses and to do some networking
- This year’s trip includes going to the Federal Reserve and Anheuser-Busch Brewery
- Operations Management Field Trip
- A trip to a manufacturing facility and a service facility so students gain a better understanding of how the concepts being taught are implemented into every type of business
- Organizational Behavior
- Numerous in-class experiential learning including learning about planning and implementing with the use of legos, how to run meetings effectively and efficiently and how to solve problems.
Opportunities for internships can be identified and pursued as they pertain to the individual student’s interest and course of study.
Work Program Opportunities
There are some opportunities in the marketing department on campus. Admissions is also a very good marketing opportunity as well as in the campus Bookstore to name a few.
Hot Job Outlooks
Jobs include: Marketing Management, Medical Sales with Chemistry Minor, Industrial Sales, Insurance, Retail Management, Purchasing, Supply Management, Purchasing, Supply Management, Sports Marketing, and Logistics & Transportation, Advertising Copywriter, Market Research Analyst, Merchandise Manager, Purchasing Agent, Sales Representative
Marketing is undergoing changes in trying to reach their target market. The main concern is breaking through what is termed as ‘clutter’. We are exposed to over 4,000 ads per day. How do you get noticed? This field is needs innovative people that can develop new products and market them in unique ways. There are growth opportunities for many different aspects in marketing whether you want to focus on research or branding or promotions.
David M. Woodson Center for Business and Economics is dedicated to the teaching of business administration, economics, and accounting. The facility has several computer projection-equipped classrooms, faculty offices, a conference room, and a multi-use area that can convert from classrooms to a larger area for group activities.
Faculty members have personal experience in business and accounting, and share their perspectives as they work with students in the classroom and as advisors on special projects.